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JetBlue teams up with Athletic Brewing Company to be the first airline to serve non-alcoholic beer on its flights.
Athletic isn’t just non-alcoholic; it’s anti-meh. It’s also a wicked swift kick for the sober. Consider the beer game irrevocably changed.
Awake is not only America’s first full-service alcohol-free bar, it’s also a coffee shop and noshery. Best of all, it’s a terrific hangout!
The new sobriety movement isn’t just a thing, it’s, well, a movement. So says Quartz anyway. And a whole lotta folks concur. Do ya think that perhaps there is true joy in living sober?